Ever since the iPhone 7 was introduced, many people have lined up for new Apple devices. There are several reasons for this. First of all, because they are associated with a lot of hype. Second, due to their resale value, and third because the first country that gets access to these devices is Australia, so many people are interested in them.
Mr Kourouche, who is a software developer for the Apple iPhone operating system says that many people would normally travel from overseas to Australia to get the newest iPhone. The time zone of the country means that the Apple stores in Australia are the first that open on launch day in the world.
However, it could be different this year. Apple, like many other retailers, has closed its stores all over the world due to the outbreak of the coronavirus. It is too early to say till whether or not stores will be open again in time for autumn’s launches of new devices.
However, in some countries, it is not a very encouraging picture. The UK government has stated that it could take three to six months before resuming normal life and that includes non-essential shops being re-opened. The knock on effect this will have onto other telecommunications businesses like Cybermo will also be unpredictable.
When it comes to Apple, its new iPhone 12 is waiting to be launched. It is an especially important phone since it is the first that has 5G technology incorporated into it, which allows it to connect to the new faster phone network generations. Sources informed Nikkei, a publication in Japan, that Apple is weighing whether or not to delay this launch. The same thing might be true when it comes to devices that are manufactured by Samsung as well as other companies that make phones using the Android operating system.
According to Razat Gaurav, who is the chief executive of the supply chain analytics company Llamasoft, about 70% of all smartphones are made in China. Therefore, the pandemic that hit China has significantly disrupted the supply of current devices.
Many makers of smartphones rely on components that are produced in South Korea and China. These are the two countries that have been hit the hardest by the coronavirus outbreak. Daegu is a city in South Korea where most of the coronavirus cases of the country are concentrated. It is just 20 miles away from the region where many of the components for smartphones are made.
Emile Naus, who is a partner at the consultancy firm Bearing Point, says that the most part of a smartphone is not its hardware. Instead, it is the software, and it can be developed remotely. Testing the device, however, could be more difficult to carry out
Naus says that testing might be difficult since security is very tight in the industry right now and they would most likely struggle with the idea of people taking prototypes of a phone home to test since they are normally shrouded in a lot of secrecy. The other problem has to do with shipping. Many airlines have suspended flights and there are also significant ocean freight delays. That means there is a chance that components and materials might not get to the assembly plants, which means the finished product will not arrive in the retail outlets either.
However, Forester does not anticipate brands making large price changes to its new handsets. What it thinks instead is that they might further cut prices on older model, and maybe boost the number of lower-priced models that are available. Prices might not come down However, if there is insufficient demand, then new strategies might be implemented.